Project Summary
| Client | BCG-UAE |
| Areas | Site area: 19,690 sqm Total footprint area: 3,700sqm Total floor area: Commercial 6,000 sqm |
| Status | Concept |
| Programme Requirements | Dynamic Waterfront Destination Artificial beach as new recreation destination Injection of commercial activity to invite visitors to relax and socialize Total 40 Buildings – 3 Typologies 18 No. Typology A Footprint: 128 sqm, Two Stores Floor Area: 256 sqm, Total Floor Area: 4,680 sqm 4no. Typology B Footprint 288sqm Single story Total floor area 1,152 sqm 1no. Typology C Single story Total floor area 240sqm |
An iconic new landmark at Jeddah Marina, where architecture, nature, and the sea seamlessly converge. The project creates a dynamic waterfront experience that blurs the boundaries between land and water while introducing lush green boulevards, vibrant
gathering spaces, and an artificial beach. Sculptural buildings, floating pavilions, and an iconic bridge define the destination as a unique coastal experience for leisure, culture, and community.
The design envisions a vibrant waterfront with sculptural buildings inspired by organic forms, a lush pedestrian boulevard, and an artificial beach lined with kiosks and social spaces. Floating pavilions and a landmark bridge create visual drama and connectivity, while 3D‑printed canopies inspired by coral patterns crown the buildings, delivering a distinctive architectural identity and immersive experience.
Building Typologies
Phase A
Typology A
Quantity: 18 units
Size: 8 m × 16 m = 128 sqm (2 floors = 256 sqm)
Total Area: 18 × 256 sqm = 4,608 sqm
Typology B
Quantity: 4 units (2 per floor)
Size: 12 m × 24 m = 288 sqm
Total Area: 1,152 sqm
Typology C
Quantity: 1 unit
Size: 240 sqm
Total Area: 240 sqm
Phase B
Typology A
Quantity: 42 units
Size: 8 m × 16 m = 128 sqm (2 floors = 256 sqm)
Total Area: 42 × 256 sqm = 10,752 sqm
Typology B
Quantity: 14 units (7 per floor)
Size: 12 m × 24 m = 288 sqm
Total Area: 4,032 sqm
Total: 14,784 sqm
Each building is crowned with a custom 3D‑printed canopy, its geometry derived from coral patterns found in the Red Sea. These canopies not only provide essential shade but also create unique visual signatures, offering a textured play of light and shadow for a rich sensory experience. Their sculptural design reinforces the project’s theme of harmony between architecture and nature.
